Mobile DJ Profits Blog

Customer Testimonials For Your Mobile DJ Business

Monday, January 2nd, 2012

If you are starting or already run a mobile DJ business, you should know the importance of client testimonials. This article will cover getting testimonials, and what to do with them once you have them.

First, a testimonial is like a vote of confidence from a customer. They enjoyed your product or service, so they sing your praise. When you capture that testimonial and show it to potential new clients, you have a powerful marketing tool. Why is it so powerful? What makes testimonials so special? People trust other people’s opinions. When they hear that 50 people have been happy with your DJ services, they feel comfortable hiring you because they think you will do a great job.

How do you get your clients to give you these testimonials? It’s easy – ask them. That’s it. If you are finishing up an event, approach your client and ask them how you performed. If they seem happy with you, ask if they wouldn’t mind jotting their thoughts down in your notebook. Then later you can type up the testimonial for print or other use. Alternatively, you can get video testimonials. This is also very simple. If a client liked your services, get them to say nice things about you in a brief video. This is especially easy at weddings where clients may have had a few drinks and feel loose for the camera!

What do you do with these testimonials? Put them on all your marketing materials. Print them in brochures, business card, flyers, and other places. Also be sure to put them on your website. I like to have testimonials sprinkled throughout the website, but also a separate page for them as well. Video testimonials are especially effective on your website. Upload them to YouTube and then embed the video on your page.

Now you are on your way to a powerful marketing strategy for your mobile DJ business. I hope this article has showed you just how important testimonials are to your success.

How To Start Your Own Mobile DJ Business – And Make Great Money!

Do’s and Don’ts While DJing a Wedding

Monday, January 2nd, 2012

If you work in the mobile DJ business, there is a pretty good chance you will DJ a wedding. Actually, you will probably work at a ton of weddings and makes some great money doing it. But weddings are a different kind of gig, and they require a different set of rules for DJs. This article will cover a couple do’s and a couple don’ts you should know about.

First, let’s look at the don’ts. Never show up at a wedding without your playlist prepared. You should be playing songs that the bride and groom enjoy. If you don’t know what music the like, ask them first. Showing up without this basic information is a death trap.

Don’t let your clients walk all over you. At wedding, many people drink to excess and want to dance all night. If you aren’t being paid to work the extra hours, you shouldn’t be working. Talk with the bride and groom in advance about your fees for extra hours at the event. Decide on something fair, and stick to your guns!

Do ask the happy couple what you’re responsibilities are for the event. If you are supposed to announce the bride and groom, announce the special dances, etc… you might want to know.

Finally, do thank the family for asking you to DJ the event. Be a gracious entertainer, and ask them for a testimonial or referrals. If you did a good job, they will be happy to tell their friends. Or you can get a short video clip of them praising your performance.

Remember that a wedding is a very special day that only happens once (supposedly). You are part of that special day, and it is your job to perform well. Be professional, and refer back to these tips if you need to.

Start Your Own Wedding DJ Business – Click Here!

7 Tips For Marketing Your Mobile DJ Business

Monday, January 2nd, 2012

Without effective marketing tactics, you will never be able to build a client base and get the income and profits you need from your DJ business. However, it is not difficult to create effective marketing for your mobile DJ business. Here we look at 7 tips for marketing your DJ business.

Customer Survey

It pays to know who your targeted customers are and what their interests are. The idea is to make your clients happy through the music you provide. If you are aware of what interests them the most, the chances of your success are greater. Get to know your customers!

Approach People To Gather Feedback

Try to establish what people like and dislike with your performances and events. It is important for you to get their feedback. Approach the clients after an event and gather their feedback and opinions to help improve your performance.

Create And Maintain A Website

Maintaining a website gives your business credibility and professionalism. Furthermore, a website helps in the promotion of your business by providing your business information to people online. You can even advertise the upcoming events and post testimonials and price lists on the website for the viewers. Also, adding a blog is a great way to get website visitors and keep them interested.

Promotional Shows

Host a promotional show to let people see how you perform. Presenting a live performance can be a great way to generate interest in your business. You can even distribute your details and website address in the invitation cards for such events. This is a great way to spread awareness about your business.

Educate Yourself

Read through various websites, trade publications, etc. about the DJ industry to keep you updated with the rest of the community. Learn the latest tips and stay ahead of your competitors by hosting better events for your clients with such information. Read through magazines or browse through the internet for such information.

Meet Clients Personally

Try and meet people who can be potential clients and provide them the option to use you for the next event they plan to host. Personal contact always works better than mails and emails. They may not remember your email, website, or even billboard… but they will probably remember meeting you in person.

Advertise Online Or Offline

Spread the news about your business both online or offline. You can either go for the various free resources the internet provides or even look to publish articles in magazines and brochures offline for people to read through.

These are just 7 tips for marketing your mobile DJ business effectively for the best results. You can find a whole lot more in the full DJ business course, Mobile DJ Profits.

Click Here To Uncover The Hidden Truth About The DJ Business

Finding Clients For Your Mobile DJ Business

Monday, January 2nd, 2012

When you are starting your own mobile DJ business, finding clients can be a challenge – especially if you are not sure of how to get started. However, if you are at least somewhat knowledgeable about the various ways to market your mobile DJ business, finding clients shouldn’t be a problem. Here we will look at the most common ways to go about marketing your business and getting more and more clients to sign up with you.

Social Media Sites

Social media sites can be a very good resource for marketing your business and getting more clients. Various sites offer you the option to write about your business or products for free and let other people read through your post. If you can find such websites and community or blog spaces and post your articles on them, you can reach out to many people and let them know about your business and your plans. WordPress.com and Blogger.com are two of the most popular choices.

Another important feature of social media sites is the communities they have. Members of these social media sites with similar interests can form a community keep each other updated about the various news and latest stories about their hobbies. If you can post your content related to your DJ business on a community that deals with music or mobile DJ stuff, you are bound to get many people interested in your business. This can be a great way to start finding clients for your mobile DJ business.

Word Of Mouth And Commissions

You can also spread info about your business through word of mouth. When you are hired by someone for a party or any occasion, many people will see you in the spotlight. If these people can get leads or clients for you later on, you can pay them a commission for each event or contract. This way the news about your business spreads through word of mouth with the help of a few dollars for commissions. People will be really motivated to spread the word if they get something in return.

These two methods have proven to be very useful ways to spread information about your DJ business. There are however various other methods to go for finding clients for your mobile DJ business as well for which you require some in depth marketing knowledge.

Get the Inside Information About Starting a DJ Business Right Here

Creating Mobile DJ Business Cards That Work

Monday, January 2nd, 2012

If you want to make money as a mobile DJ, sooner or later you will need to create business cards. That’s a fact of life and you cannot avoid it. But there is one thing you want to avoid at all costs – creating bland cards that get zero attention, zero clients, and zero profits. This article will show you exactly what you need to create a successful business card for your mobile DJ venture.

Have you done a Google search for “cool business cards?” If so, you have probably seen lots of highly creative cards printed on everything from paper to metal to popsicle sticks. There are some pretty wacky and outgoing cards out there. But do you need that kind of a card for your business? I’m going to go out on a limb here and say NO. Keep it simple or you will most likely end up with a failure of a biz card. The only exception to the rule is if your design is very tailored to your image and business. For instance, if you can print your contact info on a “biz card CD,” that could be effective. Those are the CD’s that are shaped like business cards. But in most cases, you will only succeed in wasting your money on a fancy looking piece of trash. Instead, print up a normal paper card to give to potential clients.

Now that the material is handled, what about the design? Only include necessary graphics and photos. You can over-do a business card really quickly with too many pictures and random graphical elements. You want to make sure the card is easily readable, simple to understand, but still attractive to the eye. You can spice up your card with a logo, if you have one. Or you can add a simple, but related, picture from your business – such as a turntable or record.

What information should you include? You must have your name, website, and phone number on the card. That’s it. Any other information might be too much information. Include an email address if you want to, but a website address is just as effective (people can find your email address there). Don’t be tempted to include rates or package prices on the card. Doing so will prevent you from working out creative pricing options and package deals. That’s where you make the real money, anyway.

Here’s one last hot tip – make sure you have empty space on the card. Use that space to jot down a personal note for potential clients. If you discuss an upcoming event with somebody, leave a note on the back of your card when you give it to them. “Great talking about your daughter’s wedding. Congratulations!” That really stands out to clients. They will be glad you took the time to leave a message for them. And they will also remember who you are and what you talked about.

Follow those steps and you will have an effective marketing tool and an attractive business card.

Get the Insider’s Guide to Starting a Mobile DJ Business… Click Here

What Do I Need To Start A DJ Business?

Monday, January 2nd, 2012

I have talked with a lot of would-be DJ’s over the years. What is the most common question I hear from them? “What do I need to start a DJ business?” That makes sense, because most people think a DJ has tons of equipment, knowledge, and other stuff. But the truth is that you really don’t need much to get started. Almost anybody can start a DJ business for under $1000 and a little bit of time. Here’s what you need to know:

Let’s start with equipment. This is what people tend to believe is most important in the DJ business. Not true. DJ’s have a wide variety of equipment options, and you will rarely see 2 guys/gals running the same setup. Basically, you will need speakers, a power source, and a sound source. Lights are optional, so we won’t even cover that here. Your speakers might include their own power, or you might need a separate power amp. Your sound source can be a CD player, iPod, laptop, or even a true dual deck player like many DJ’s are using these days. Equipment-wise, that’s about it.

The real kicker is music. You have to develop a large music library that covers all genres, eras, etc. If you DJ a high school prom, you have to own the appropriate music for those kids. If you DJ a 50 year reunion, you will need a very different playlist for that event. Get the idea? You need it all. Sure, you could try to limit yourself to events where the music fits your personal tastes, but you want to make money. Cutting out certain kinds of music means cutting your pay drastically. So own it all and play it all. Grow your library constantly!

Lastly, you will need some business savvy. That’s the part that scares most people out of getting started. They think the business must be complicated or everyone would be doing it, right? Not at all true. This business is simple. All you really need is a drive to be successful. You have to want success. Do you want that kind of freedom and satisfaction out of your job? If so, then you are halfway there. The rest can be learned on the battlefield.

Be confident, be prepared, and you will find that the DJ business is really not difficult. If you cover your equipment, music, and you really want to be a DJ, you are already off to a great start.

Ready to Start a DJ Business? Click Here to Discover the Proven Path to Success…

Can A DJ Business Survive The Recession?

Monday, January 2nd, 2012

Have you been watching the news at all in the last year? Surely you have flipped past your local anchors talking about the recession. Or maybe your co-workers are complaining about cutting back and tightening up the purse strings. It seems the recession has hit everybody and every business. Even big businesses like GM are getting beaten into submission by these tough times.

So does a simple mobile DJ business stand a chance in a recession? Can this kind of business continue to profit and find new clients? Absolutely. In fact, your DJ business is probably more recession-proof than most small businesses.

Why is that? How can a DJ business be so well-protected in a harsh economy? That’s easy – most mobile DJ’s aren’t paying off loans for equipment or property. You have no debt as a DJ! None at all. And when you don’t have any financial obligations (other than taxes, of course) your business can withstand just about any recession.

If you are marketing your DJ services and trying to find new clients, you will probably find some resistance to spending lots of money. But that’s okay – because aside from a photographer, the DJ is the next important expense that most brides/grooms plan on for their weddings. That means they will hire you anyway. You don’t have to duck and cover or wait for the economy to turn around. Now is the perfect time to start your DJ business.

So if you’re looking for a recession-proof business to start, you really should consider the mobile DJ business.

Discover the Business Secrets of a Professional Mobile DJ

Mobile DJ Business Earnings Potential

Monday, January 2nd, 2012

What is the earnings potential of a mobile DJ business? Well, I have to be careful how I answer that question. This blog post is not an income claim. There are too many factors involved in this business for anybody to accurately predict the profitability of somebody else’s business. While I believe anybody can make good money as a mobile DJ, it is possible that you could lose money in this business – that is true of any business. You alone must assume the financial risk associated with starting your own mobile DJ business.

With that disclaimer in mind, let’s talk dollars and cents.

I said something about risk earlier. What risk? There really is very little risk when you become a mobile DJ. There is the risk that you will spend money on equipment and music, after which you will not find any clients or make any money. The money you spent on equipment would be a loss – but you can always return it or sell it to recoup the costs. That is really the only risk you will encounter. What’s my advice for avoiding it? Don’t spend too much money up front. Go cheap, buy used when possible, and only upgrade your equipment by re-investing your profits.

How much money can you make as a mobile DJ? Here’s a quick scenario:

You book a gig with a new client. The client asks you to provide music and lights for 3 hours next Saturday evening. For your time and services, you charge a package price of $350.

Rinse and repeat that once per week, and you just made $350/week. Not too bad, right? You are only working 3 hours plus setup/travel time. That’s a great extra income. About $1,400 per month of extra money.

Now imagine you were able to book 2 of those gigs per week. One on Friday night and one on Saturday night. Now you have doubled your profits. That’s $700/week or a monthly income of $2,800!

Is that a realistic income? Sure. Those prices are pretty accurate in most markets. And if you are DJing a wedding, odds are you will charge even more than that. So how much can a DJ make? If you can book 1 or 2 gigs per week, you are looking at 1-3 thousand dollars a month for only a few hours of work. The income is really up to you – how hard do you want to work? How diligent will you be when it comes to finding clients and booking new gigs? Only you can determine how much money you make as a mobile DJ.

But I think you can see that the potential is pretty impressive.

Learn More About Making Money In The DJ Business

Choosing Equipment For Your DJ Business

Monday, January 2nd, 2012

One of the most common questions I get from would-be DJ’s is, “What equipment do I need to start a DJ business?” Luckily, this is also one of the easiest questions to answer.

You really can personalize your setup according to your needs. If you don’t have a bunch of money to start a DJ business, then you can get a few bare-bones essentials. You can always upgrade and expand your equipment later –when you have some profits rolling in.

Where should you start? The obvious starting point is your music library. You might have a really nice set of speakers and a huge sub woofer… but if you don’t have all the music your clients want, then you won’t get too many gigs. Work on expanding your music library first. Get songs from all eras and from all genres. Oldies, disco, pop, rock, r&b, hip hop, dance, etc. You should try to develop a good selection of all music. Then you can start to focus on your gear.

Next, get your hands on a DJ mixer. These are fairly cheap, but you can find more expensive ones with lots of extra features. I have seen DJ mixers for as low as $60. Just about anybody can afford that, right? This mixer allows you to plug in a sound source (CD player, iPod, etc.) and route that music to your speakers. Many people decide to purchase a dual CD deck as well. This is pretty much the standard in the mobile DJ community. But if you want to save some money or use equipment you already have, your iPod will work just fine for getting started. Plug the iPod into your mixer and get the party started.

Speakers are your next hurdle. Many beginner DJ’s will borrow speakers at first, or they will use home stereo equipment. That’s fine for your first few gigs, but you should really get something more professional ASAP. You want two main speakers with at least 12″ drivers. These speakers may be active or passive, meaning they are self-powered or they require a power amp. Active speakers are usually more costly, but you save money on a power amp and you don’t have to carry that extra equipment to every gig.

Now that you have the basics of your sound gear, you might consider some basic lights for your show. Check out sites like Musiciansfriend.com for starter light kits. They are usually only $120-$200, and they will work just fine for a beginner.

That’s it! You have all the equipment you need to start booking clients and bagging profits. The DJ business is fun and lucrative, so I hope you enjoy it as much as most DJ’s do.

For a great mobile DJ business course, check out MobileDJProfits.com. This audio course covers everything from the basics to the advanced business tactics that will make you tons of money as a DJ!

Click Here to Visit MobileDJProfits.com

What Is Mobile DJ Profits?

Monday, January 2nd, 2012

Combining years of experience and months of hard work, Mobile DJ Profits has been completed. It is not yet available – but very soon (within just a couple days!).

So what is Mobile DJ Profits? What makes this course so special? And why would you be interested in our course, especially when there are other books and courses out there?

That’s a simple question to answer: Mobile DJ Profits is the best course out there. Of course, my opinion may be skewed. After all, I did help create this one-of-a-kind business course. But after you dive into our DJ startup materials, I think you will agree that there is no better option out there.

Mobile DJ Profits includes top secret, insider information about starting a simple yet profitable mobile DJ business. You get to pick the brain of a professional DJ for over 2 full hours! In this course, you learn it all: equipment, startup costs, marketing, finding customers, tips for saving money, tips for making EXTRA money, etc. We cover each of these topics and more.

When you finish the course, you will be armed with everything you need to get started right now. You really could be running your DJ business and raking in clients and cash by this weekend. That’s the power of Mobile DJ Profits.

You will need to keep a close eye on this site, because the product will be launching in the next couple days. Then you will be able to get your hands on the most amazing DJ business course ever created. And you want to get in early so you can beat your competitors to it.

I hope you manage to get your hands on this course before the price increases. If you read my letter to you, then you already know the price has to go up soon. Sure, I’d love to keep the cost as low as possible – but if too many people buy my course, then some of the secrets inside will lose effectiveness. That’s why I’m tripling the sales price in a couple weeks!

Here’s to your success,
Reuben D. Rock

MobileDJProfits.com